How To Use Google Search Console to Drive More Search Traffic On Website

How To Use Google Search Console to Drive More Search Traffic On Website

How To Use Google Search Console to Drive More Search Traffic On Website

03 May, 2019 03:43 am

How to increase traffic is the most popular question these days. Most of the people think that driving more traffic on a website is not an easy task and it may be possible only with the help of paid tools. Nope, that’s not true, driving more traffic is an unpaid and simple task with the help of Google Search Console. It is the web service by Google and It’s a free tool for webmasters. As of May 20, 2015, Google rebranded Google webmaster as Google Search Console.
Why Use Search Console?
•    Monitor your website’s performance in Google search engine result pages-
•    Make sure Google can access and index your content.
•    Maintain a website with minimal disruption to search performance.
•  Create and monitor content easily that deliver visually engaging search results.
•    Submit new content for crawling and remove URLs you don’t want to show in search results.
•    Monitor and resolve spam issues so your website stays clean and healthy.
Discover how Google Search and users see your website-
•    Which sites are linking to your site?
•    Which queries is the reason for your site to appear in search results?
•    Did some queries results in more traffic to your site than others?
So all these things covered in one tool but for the purpose of driving traffic, We are going to focus on search analytics tool. Search analytics is used for all information about exactly how your website appears in the SERPS. Search analytics report shows how often site appears in search results. Filter and group data by categories such as search queries, device or date. Use the result to improve your website search performance, for example-
•    See how search traffic changes over time, what search queries are most likely to show on the website.
•    See which pages have highest and the lowest click-through rate from Google search result.
How To Use Search Console-
The first search on Google “Google Search Console’’ then submit your website’s “home page URL” in search console and verify your ownership by pasting code or file in your server. Whenever you publish blog must submit it in search console for quick crawling. You must check that all URLs are submitted or not, if you have already search console account and if some URLs are not submitted then add them and  request Google for crawling. Then when all URLs of your website are submitted and then after some days you can see the performance and analyze how to increase traffic on your website through the performance.





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